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Travel and Hotel
Designing Effective E-Business Systems
Understanding and Evaluating the User Experience with Information Spaces
An Ecological Approach to Design
Information Architecture for Diverse Audiences
Redesigning the Microsoft Corporate Intranet
Information Architecture of Self-Organized Systems
Information Architecture for Web Applications
Thursday, October 26, 2000
8:30 - 9:15 am
Chief Executive Officer
Earlier this year, during the peak of dot.com mania, people just wouldn't shut up about Internet time and the need for speed.
So, I was really happy to see this month's edition of Fortune magazine proclaim that "There is no such thing as Internet time.
And I truly enjoyed Roger McNamee's suggestion that "in retrospect, Internet time will prove to have been a hormonal thing.
So what does this have to do with information architecture? Well, I made this point at the ASIS Summit in April and I'll make it again.
Information architects need to slow down!
We need to shift emphasis from "how fast?" to "how long will it last?"
We need to think in terms of what Stewart Brand calls "the big here and the long now," recognizing that our work has broad and lasting impact.
Information architecture isn't about superficial appearances.
It's about mission-critical infrastructure.
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